FTA: If King, Dan Brown, JK Rowling and Patricia Cornwell were all to decide to move to selling their books online themselves, rather than going through a publisher, they'd certainly benefit financially. Typically, an author only receives about £1 for every copy of their book sold. Rather than relying on a publisher, big-name authors could afford to simply employ an editor, a PR person, a typesetter and a designer. They could price their books at only £2 or £3 and still make much more money than under the current system.
I suspect publishing is going to die the minute the kindle (or comparable device) hits a price point of $100.
Wednesday, February 18, 2009
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